Category Branding

Everything surrounding branding; from how to make a brand name to constructing an aesthetic on a budget.

How to reach potential customers – a beginner’s guide

How to reach potential customers - a beginner's guide

It can be difficult for small or large businesses to reach their desired audience. But, if you plan ahead and are prepared, you can secure new audiences and reach far and wide. Reaching potential customers is essential for the success…

TikTok to label AI-generated content automatically

TikTok to label AI-generated content automatically

With the US debating over the ban of TikTok completely, the video platform has stepped up their game. They’ve introduced a new system which will identify AI content straight away. In the midst of debates over the future of TikTok…

Navigating growth – scaling your start-up for success

Navigating growth - scaling your start-up for success

Don’t run before you can walk. Be slow and steady with your start-up and ensure your foundations are ready before you get started. You’ll find it much easier to find your place in the industry. As a startup founder, navigating…

Beginner’s guide to backlinks – understanding the basics

Beginner's guide to backlinks - understanding the basics

Backlinks help build a great relationship between you and other companies. Having your website featured allows Google, as well as readers know your company is trustworthy. Here’s what you need to know. Backlinks are a crucial component of search engine…

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