Category Discussions

A source of dialogues discussing various topics, arguments and opinions in the worlds of marketing and content creation.

TikTok launches popular Shop tab in the US

After a long testing period, TikTok have finally launched their shop feature within the US. For a long time, other countries have gone crazy over the low-priced items available through the video app. Now the US get to experience this.…

Build mailing lists through Pre-save fan email collection

We’ve added a brand-new Premium feature which allows musicians to collect the email addresses of their fans through nothing more than their Pre-save. Promote your music ahead of its release date and create a future mailing list. A new feature…

Spotify daylist – a regularly changing custom playlist

Spotify have introduced a new feature for all users. Daylist is a personalised playlist for each user which updates throughout the day. As your mood changes, so do your song suggestions. Spotify have added a new feature. They’ve found, throughout…

AI can’t replace content creators

There have been all sorts of rumours bouncing around since the rise of AI. Will marketing teams be out of jobs? Will content creators need to change up their game? The short answer is no, but let’s take a look……

Beginners guide to creating a GIF

GIFs are all over the internet. People use them as a fun way to interact with friends, to get their point across or just to share an engaging response. You can easily create your own, but many people don’t know…

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