Guides you can use to learn, inform and inspire your marketing and promotional plans.
If you think you’ve got a killer brand or alias name, hold it right there. You’ve got to make sure your brand name tells your audience what you’re about and what sets you apart. Meaning First and foremost, your brand…
When you’re starting out in the world of the music industry there’s a hell of a lot to take in and a lot to start doing. The good news is that there’s a huge ocean of digital tools, sites and…
By learning what your Facebook page’s analytics and insights mean, you can really make the most of the goldmine of statistics you’ve got access to. How to access your page insights It sounds obvious, but in order to access your…
Promoting your content seems like a mountain climb, especially if you don’t know where to begin. We’ve turned the mountain into a molehill and compiled some easy steps to get you started. So (hopefully) you’ve got your brand idea and…
It’s difficult to keep your foot on the accelerator after release day and retain good levels of engagement. Learn how you can keep drip-feeding your fans valuable content and keep them keen. So your release day has finally rolled around…
It’s the big day! Your long awaited release is finally out, but how can you best push it to your fans and the world and guarantee it to flourish? Congratulations; it’s release day! Hopefully you’ve taken a number of steps…
You’ve got an upcoming release, but how can you promote it before it’s gone live? We’ve put together a list of 5 steps you can use to market your upcoming mixtape. One of the best ways to guarantee streaming success…
Professional brand creation is complicated and can take weeks, months or even years. We’ve put together this handy guide so you can create your own solid branding quickly and easily. No matter what you are, a musician, a podcaster, an…
Don’t waste your time running an ineffective and disorganised marketing campaign. Learn how to easily plan and prepare a campaign that’ll exceed your expectations. Marketing campaigns are a tough nut to crack; there are a lot of factors and influences…
Your brand aesthetic refers to how your brand looks, acts and presents itself to your audience. Creating a solid aesthetic can be tricky, but it’s key for looking professional and consistent. What is a brand aesthetic? Everything you post, create,…
