Category Guides

Guides you can use to learn, inform and inspire your marketing and promotional plans.

What qualifies as a startup?

What qualifies as a startup

Often people will use the term startup when talking about a new brand or business, but, this isn’t exactly what it means. It’s more about the business model itself rather than being a small business. The term “startup” is often…

What are ear training exercises?

What are ear training exercises

Ear training exercises are essential for musicians and anyone interested in improving their musical abilities. These exercises help develop a better understanding of music by training your ear to recognise different pitches, intervals, chords, and rhythms. The importance of ear…

Why people build their own PCs

Why people build their own PCs

Those tech-savvy individuals who use their PC for gaming, or their work, often decide to build their own instead of buying a premade PC. But, why is this? Building your own PC has become increasingly popular among tech enthusiasts and…

Why you should personalise your emails

Why you should personalise your emails

Instead of just replying to an individual’s emails, try to personalise them. Add in some information about you, or your brand as an email footer and insure you’re using clients names where possible if you want to be able to…

Effective use of music blogs and review sites

Effective use of music blogs and review sites

Music blogs and review sites can be powerful tools for promoting your music. They offer exposure to new audiences and help build credibility within the music industry. Allowing growth in many ways. Research relevant blogsFind blogs that align with your…

PUSH Connect – everything you need to know

PUSH Connect - everything you need to know

PUSH has undergone some changes recently that will benefit all users. We’ve upgraded our platform to offer further connections between creators and their audiences. Connect is a combination of existing products and some new additions. Introducing Connect. A new feature…

The importance of analytics in music marketing

The importance of analytics in music marketing

Analytics are crucial in music marketing because they provide valuable insights that help artists understand their audience and optimise their promotional strategies. 1. Understanding your audienceAnalytics offer detailed information about who is listening to your music. You can see demographics…

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