Category In the loop

Industry news, launches and updates – everything to keep you in the loop.

Instagram now allows businesses to turn reels into adverts

It seems Instagram’s new updates haven’t stopped there. They’ve already prioritised reels over normal posts. Now, they’re making it even easier for brands to advertise their company. Where will they stop? Or, will they continue expanding? Instagram are forever expanding…

TikTok news consumption is setting records

Within a recent survey it’s come to light that TikTok is the fastest growing news outlet. More and more individuals are taking to the video platform and with this learning about what’s going on in the world. Is it a…

Spotify Q2 earnings have been reported

Spotify have released their earnings for the second quarter of 2022. Being able to access their financial earnings enables artists to have a more transparent view of the music industry. MAU and Subscribers In the second quarter (Q2) Spotify have…

Instagram subscription test gets expanded

Instagram have been testing out some ideas for a subscription feature. First only accessible to a handful of creators, now the feature is available to “tens of thousands” within the US. Content creators and influencers will be able to start…

Spotify introduces lyrics for Google Nest

Karaoke anyone? With Spotify’s new feature, that’s now possible. They’ve kept the release very hush-hush, but it’s been spotted up and running on the platform. Now you can use real-time lyrics on the Google Nest Hub. Spotify has rolled out…

YouTube partners with Shopify to add new shopping feature

YouTube have announced their new partnership with Shopify, allowing users to interact and purchase things through the platform. The feature is already up and running, so creators can get started. Buy and sell directly from your channel. YouTube have announced…

Spotify purchased popular music game Heardle

Spotify have recently announced the purchase of the popular music trivia game Heardle. After its huge success, it’s no surprise the streaming giants want to be a part of it. It seems they’re dipping their toes into every avenue that…

YouTube hub created to help songwriters and producers grow

YouTube have created a hub feature designed for artists and producers. Within it are blog articles, and other resources which could help new artists level up their career. It’s not limited to artists with a certain following, so anyone can…

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